A publishing brand that reads as clearly in print as on a storefront
A complete brand identity for Natana Publishing — logo system, colour, typography and every printed touchpoint, from signage to service agreements.
Read the case studyWe build identity systems for organisations that have outgrown how they look — so every touchpoint, from signage to screens, feels like the same confident company.

What’s included
Positioning, audience, personality and messaging that give every design decision a reason.
A distinctive logo system with colour, typography, iconography and imagery direction.
Names, taglines and a tone of voice your whole team can write in.
A practical guide — and templates — so the brand stays consistent after we hand it over.
Stationery, signage, vehicle livery, packaging, uniforms and ID cards.
Launch campaigns, presentation decks and social templates to introduce the new brand.
How it works
A clear, repeatable process — so you always know where the project stands.
Stakeholder interviews, competitor audit and a positioning workshop.
Positioning, personality and messaging signed off before design begins.
Two or three creative routes, then one refined into a complete system.
Guidelines, templates and applications across every touchpoint.
Related work

A complete brand identity for Natana Publishing — logo system, colour, typography and every printed touchpoint, from signage to service agreements.
Read the case studyUsually two or three distinct creative routes, each shown in context. We then refine one route together into the final system.
No. A logo is one part of a brand. We deliver a full identity system — colours, typography, imagery, templates and guidelines — so the brand works everywhere.
Yes. Often the right answer is an evolution that keeps the equity you have built while fixing what holds you back.
Yes. On final payment you receive all source files and full ownership of the identity.
You’ve reached the end, so now…
We’ll help you map the right scope, team, timeline and next steps.
Or email us hello@geel360.com